Mountain Bikes

The Aurum Aluminum offers a DH-proven design in a premium aluminum frame and is built to be the ultimate DH park rig, happily churning out lap after lap at your favorite gravity-fueled destination throughout the season. Developed in collaboration with Norco Factory Racing, the Aurum A1’s World-Cup racing heritage will put any gravity junkie or passionate DH racer in the hot seat — at races and with your buddies during a day at the park. The Aurum A1 features Gravity Tune, with rear-center lengths that increase proportionately to the front center length for each frame size, achieving optimal body position and weight distribution for superior handling and control. The 6060-T6 frame includes strategic frame armor and integrated fork bump stops, with fender and shuttle guards for protection from day to day high speed riding and surprise get-offs. Designed around 27.5” wheels for strength and stiffness, the Aurum A1 provides 200mm of supple travel with its Fox Performance Vanilla LSC rear shock and RockShox Boxxer Select fork. With a tough, reliable Shimano Zee 10-speed DH drivetrain and 200mm SRAM Code R brakes, you’ll have all the performance and reliability you need for a day at the park without the massive repair bills.

This is a unique sample bike that is not in Norco's catalogue. Premium frame features include hydroformed tubing with smooth welding, thru-axle dropouts front and rear, and internal cable routing through the frame for a clean, high-end finish and feel. Frame sizes to accomodate all rider sizes, low standover top tube design, modern trail geometry with a 65 degree headtube angle, and short 435 stays make this bike a solid choice for anyone when heading out on your favourite trails. The Charger features a tapered headtube for an integrated headset, custom formed aluminum frame tubing with smooth welding, ports for internal cables, and a forged bottom bracket yoke for added strength, more tire clearance, and stiffness. It's a sturdy ride you can trust.

This is a unique sample bike that is not in Norco's catalogue. Climb mountains, ride trails, but most of all, just get out there and enjoy the outdoors. An affordable option that packs a lot of punch. A great entry level bike for anyone just getting started on a mountain bike. Premium frame features include hydroformed tubing with smooth welding, thru-axle dropouts front and rear, and internal cable routing through the frame for a clean, high-end finish and feel. Frame sizes to accomodate all rider sizes, low standover top tube design, modern trail geometry with a 65 degree headtube angle, and short 435 stays make this bike a solid choice for anyone when heading out on your favourite trails. The Charger features a tapered headtube for an integrated headset, custom formed aluminum frame tubing with smooth welding, ports for internal cables, and a forged bottom bracket yoke for added strength, more tire clearance, and stiffness. It's a sturdy ride you can trust.

Limited Edition Frame! #6 of 50 Lighten Up Fluid Full Suspension, Now in Carbon Upping the ante on everybody's favorite Trail rig, the Fluid FS Carbon features a 600g lighter main triangle with all the strength and fine-tuned potential that experienced or evolving riders need. Right now, and down the trail, too. - Fluid FS Carbon - Intended Use: Trail - Frame Material: Carbon Main, 6061 Alu Stays - Frame / Wheel Size: S, M, L, XL / 29" - Suspension Travel – F: 140mm R: 130mm - Suspension Platform: Horst Link - Tire Size: 2.35" – 2.6" Additional Features - Ride-Aligned Design System - Long Travel Dropper Posts (Up To 200mm) - Low Standover - Custom Tuned Rear Shock - Integrated Accessory Mount Hero-Thread the Needle Intuitive, precision handling to pick the perfect line. - Fluid's geometry, suspension kinematics, and precision setup have achieved near-legendary status – so why mess with a success? Fluid Carbon delivers the goods on all types of trails with a little less junk in the trunk. Hero-Pushing the Envelope Design & features that'll continue to impress as skills progress. - Refining the ride and dropping 600 grams from a Trail frame benefits everyone – but only if it's up to the task. The Fluid Carbon aced every test we subjected it to in the lab, and on the trail. Hero-Custom Tuned Suspension Sophisticated suspension components for precision performance. - Precision-engineered 130mm rear suspension features custom-tuned damping co-developed with shock manufacturers to provide a fully customized suspension setup and performance. Hero-Room to Move Long-travel droppers and generous standover get you through the rough stuff. - Long-travel, size-specific 34.9mm dropper posts, and low-slung top tubes create lots of room to move, letting you roll confidently through challenging terrain. Hero-You Ask, Fluid Answers Refined design for ultimate Trail performance. - With balanced, progressive geometry, kinematics, and superior pedal efficiency, Fluid FS Carbon tackles technical terrain with confidence, and attacks high-speed pedaling sections with a big ol' grin. Hero-Ride Aligned Perfect fit, dialed handling, and personalized setup in minutes. - The Ride Aligned Design System matches each Fluid FS Carbon to the human who rides it. Rider-first geometry and suspension kinematics are precision tuned in minutes with the Ride Aligned Bike Setup Guide.

EVERY RIDER, EVERY TRAIL The Norco Fluid can dive into corners. And carve sweeping turns. It's as happy mixing it up in the backwoods, as it is rolling local trails. It can elevate beginner riders to intermediate. And carry intermediates to expert. It can take your weekend hobby and turn it into a lifestyle. While so many bikes are made for a specific something or somebody, what the world needs is a bike built for every rider and every trail. That's the Norco Fluid. RIDER BENEFITS THREAD THE NEEDLE - Intuitive precision handling to pick the perfect line. - Engineered using the same Norco technology and process as our top-tier Trail bikes to give you the ride of your life no matter what path you follow. POTENTIAL FULFILLED - Top-tier design and features over-deliver as skills evolve. - 6061 aluminum frame gives experienced Trail riders what they need to ride their best and helps evolving riders develop new skills and preferences without limits. CUSTOM TUNED SUSPENSION - Sophisticated suspension components for full-platform performance and tunability. - Precision-engineered 130mm rear suspension features custom-tuned dampers co-developed with the shock manufacturers provides fully customized suspension setup and performance for every rider. ROOM TO MOVE - Long-travel droppers and generous standover get you through the rough stuff. - Long-travel, size-specific 34.9mm dropper posts and low-slung top tubes create lots of room to move, letting you roll confidently through challenging terrain and push your limits. PERFORMANCE FOR ALL - Refined design and expanded size range for accessible Trail performance. - Boutique-level fit & finish is available in 5 frame sizes, delivering superior Trail performance to riders between 5'1" and 6'7" with components selected to offer peak performance and durability. RIDE ALIGNED - Perfect fit, dialed handling and personalized setup in minutes. - The Ride Aligned Design System matches each Fluid FS to the human who rides it. - Rider-first geometry and suspension kinematics combine with custom fit and suspension tuning for personalized performance from day one.

EVERY RIDER, EVERY TRAIL The Norco Fluid can dive into corners. And carve sweeping turns. It's as happy mixing it up in the backwoods, as it is rolling local trails. It can elevate beginner riders to intermediate. And carry intermediates to expert. It can take your weekend hobby and turn it into a lifestyle. While so many bikes are made for a specific something or somebody, what the world needs is a bike built for every rider and every trail. That's the Norco Fluid. RIDER BENEFITS THREAD THE NEEDLE - Intuitive precision handling to pick the perfect line. - Engineered using the same Norco technology and process as our top-tier Trail bikes to give you the ride of your life no matter what path you follow. POTENTIAL FULFILLED - Top-tier design and features over-deliver as skills evolve. - 6061 aluminum frame gives experienced Trail riders what they need to ride their best and helps evolving riders develop new skills and preferences without limits. CUSTOM TUNED SUSPENSION - Sophisticated suspension components for full-platform performance and tunability. - Precision-engineered 130mm rear suspension features custom-tuned dampers co-developed with the shock manufacturers provides fully customized suspension setup and performance for every rider. ROOM TO MOVE - Long-travel droppers and generous standover get you through the rough stuff. - Long-travel, size-specific 34.9mm dropper posts and low-slung top tubes create lots of room to move, letting you roll confidently through challenging terrain and push your limits. PERFORMANCE FOR ALL - Refined design and expanded size range for accessible Trail performance. - Boutique-level fit & finish is available in 5 frame sizes, delivering superior Trail performance to riders between 5'1" and 6'7" with components selected to offer peak performance and durability. RIDE ALIGNED - Perfect fit, dialed handling and personalized setup in minutes. - The Ride Aligned Design System matches each Fluid FS to the human who rides it. - Rider-first geometry and suspension kinematics combine with custom fit and suspension tuning for personalized performance from day one.

EVERY RIDER, EVERY TRAIL The Norco Fluid can dive into corners. And carve sweeping turns. It's as happy mixing it up in the backwoods, as it is rolling local trails. It can elevate beginner riders to intermediate. And carry intermediates to expert. It can take your weekend hobby and turn it into a lifestyle. While so many bikes are made for a specific something or somebody, what the world needs is a bike built for every rider and every trail. That's the Norco Fluid. RIDER BENEFITS THREAD THE NEEDLE - Intuitive precision handling to pick the perfect line. - Engineered using the same Norco technology and process as our top-tier Trail bikes to give you the ride of your life no matter what path you follow. POTENTIAL FULFILLED - Top-tier design and features over-deliver as skills evolve. - 6061 aluminum frame gives experienced Trail riders what they need to ride their best and helps evolving riders develop new skills and preferences without limits. CUSTOM TUNED SUSPENSION - Sophisticated suspension components for full-platform performance and tunability. - Precision-engineered 130mm rear suspension features custom-tuned dampers co-developed with the shock manufacturers provides fully customized suspension setup and performance for every rider. ROOM TO MOVE - Long-travel droppers and generous standover get you through the rough stuff. - Long-travel, size-specific 34.9mm dropper posts and low-slung top tubes create lots of room to move, letting you roll confidently through challenging terrain and push your limits. PERFORMANCE FOR ALL - Refined design and expanded size range for accessible Trail performance. - Boutique-level fit & finish is available in 5 frame sizes, delivering superior Trail performance to riders between 5'1" and 6'7" with components selected to offer peak performance and durability. RIDE ALIGNED - Perfect fit, dialed handling and personalized setup in minutes. - The Ride Aligned Design System matches each Fluid FS to the human who rides it. - Rider-first geometry and suspension kinematics combine with custom fit and suspension tuning for personalized performance from day one.

This sample bike was built and photographed for Norco.com The Norco Fluid FS A1 is built to tackle whatever trail leads to becoming the rider you want to be. Named Pinkbike’s Value Bike of the Year, Vital MTB’s Bike of the Year, and most recently, Bicycling Magazine’s Best Value Trail Bike. GET EVERYTHING OUT OF THE TRAIL THAT YOU PUT INTO IT The Fluid FS A1's 130mm travel is precision engineered, pairing custom tuned suspension components with 140mm fork travel and boutique level fit & finish for maximum Trail performance & potential. DETAILS - Top-tier design and features over-deliver as skills evolve. - High performance, tunable suspension. - Long-travel droppers and generous standover. - Refined design and expanded size range. - Ride Aligned™ Design System & personalized setup.

The Norco Fluid FS A2 is built to tackle whatever trail leads to becoming the rider you want to be. Named Pinkbike’s Value Bike of the Year, Vital MTB’s Bike of the Year, and most recently, Bicycling Magazine’s Best Value Trail Bike. GET EVERYTHING OUT OF THE TRAIL THAT YOU PUT INTO IT The Fluid FS A1's 130mm travel is precision engineered, pairing custom tuned suspension components with 140mm fork travel and boutique level fit & finish for maximum Trail performance & potential. DETAILS - Top-tier design and features over-deliver as skills evolve. - High performance, tunable suspension. - Long-travel droppers and generous standover. - Refined design and expanded size range. - Ride Aligned™ Design System & personalized setup.

This sample bike was built and photographed for Norco.com The Norco Fluid FS A2 is built to tackle whatever trail leads to becoming the rider you want to be. Named Pinkbike’s Value Bike of the Year, Vital MTB’s Bike of the Year, and most recently, Bicycling Magazine’s Best Value Trail Bike. GET EVERYTHING OUT OF THE TRAIL THAT YOU PUT INTO IT The Fluid FS A1's 130mm travel is precision engineered, pairing custom tuned suspension components with 140mm fork travel and boutique level fit & finish for maximum Trail performance & potential. DETAILS - Top-tier design and features over-deliver as skills evolve. - High performance, tunable suspension. - Long-travel droppers and generous standover. - Refined design and expanded size range. - Ride Aligned™ Design System & personalized setup.

This is a Brand New Sample bicycle from Norco's Headquarters, just built out of the box. EVERY RIDER, EVERY TRAIL The Norco Fluid can dive into corners. And carve sweeping turns. It's as happy mixing it up in the backwoods, as it is rolling local trails. It can elevate beginner riders to intermediate. And carry intermediates to expert. It can take your weekend hobby and turn it into a lifestyle. While so many bikes are made for a specific something or somebody, what the world needs is a bike built for every rider and every trail. That's the Norco Fluid. RIDER BENEFITS THREAD THE NEEDLE - Intuitive precision handling to pick the perfect line. - Engineered using the same Norco technology and process as our top-tier Trail bikes to give you the ride of your life no matter what path you follow. POTENTIAL FULFILLED - Top-tier design and features over-deliver as skills evolve. - 6061 aluminum frame gives experienced Trail riders what they need to ride their best and helps evolving riders develop new skills and preferences without limits. CUSTOM TUNED SUSPENSION - Sophisticated suspension components for full-platform performance and tunability. - Precision-engineered 130mm rear suspension features custom-tuned dampers co-developed with the shock manufacturers provides fully customized suspension setup and performance for every rider. ROOM TO MOVE - Long-travel droppers and generous standover get you through the rough stuff. - Long-travel, size-specific 34.9mm dropper posts and low-slung top tubes create lots of room to move, letting you roll confidently through challenging terrain and push your limits. PERFORMANCE FOR ALL - Refined design and expanded size range for accessible Trail performance. - Boutique-level fit & finish is available in 5 frame sizes, delivering superior Trail performance to riders between 5'1" and 6'7" with components selected to offer peak performance and durability. RIDE ALIGNED - Perfect fit, dialed handling and personalized setup in minutes. - The Ride Aligned Design System matches each Fluid FS to the human who rides it. - Rider-first geometry and suspension kinematics combine with custom fit and suspension tuning for personalized performance from day one.

This sample bike was built and photographed for Norco.com Everything Fluid FS, Now in Carbon Upping the ante on everybody's favorite Trail rig, the Fluid FS Carbon features a 600g lighter main triangle with all the strength and fine-tuned potential that experienced or evolving riders need. Right now, and down the trail, too. - Fluid FS Carbon - Intended Use: Trail - Frame Material: Carbon Main, 6061 Alu Stays - Frame / Wheel Size: S, M, L, XL / 29" - Suspension Travel – F: 140mm R: 130mm - Suspension Platform: Horst Link - Tire Size: 2.35" – 2.6" Additional Features - Ride-Aligned Design System - Long Travel Dropper Posts (Up To 200mm) - Low Standover - Custom Tuned Rear Shock - Integrated Accessory Mount Hero-Thread the Needle Intuitive, precision handling to pick the perfect line. - Fluid's geometry, suspension kinematics and precision setup have achieved near-legendary status – so why mess with a success? Fluid Carbon delivers the goods on all types of trails with a little less junk in the trunk. Hero-Pushing the Envelope Design & features that'll continue to impress as skills progress. - Refining the ride and dropping 600 grams from a Trail frame benefits everyone – but only if it's up to the task. The Fluid Carbon aced every test we subjected it to in the lab, and on the trail. Hero-Custom Tuned Suspension Sophisticated suspension components for precision performance. - Precision-engineered 130mm rear suspension features custom-tuned damping co-developed with shock manufacturers to provide fully customized suspension setup and performance. Hero-Room to Move Long-travel droppers and generous standover get you through the rough stuff. - Long-travel, size-specific 34.9mm dropper posts, and low-slung top tubes create lots of room to move, letting you roll confidently through challenging terrain. Hero-You Ask, Fluid Answers Refined design for ultimate Trail performance. - With balanced, progressive geometry, kinematics, and superior pedal efficiency, Fluid FS Carbon tackles technical terrain with confidence, and attacks high-speed pedaling sections with a big ol' grin. Hero-Ride Aligned Perfect fit, dialed handling, and personalized setup in minutes. - The Ride Aligned Design System matches each Fluid FS Carbon to the human who rides it. Rider-first geometry and suspension kinematics are precision tuned in minutes with the Ride Aligned Bike Setup Guide.

This sample bike was built and photographed for Norco.com Everything Fluid FS, Now in Carbon Upping the ante on everybody's favorite Trail rig, the Fluid FS Carbon features a 600g lighter main triangle with all the strength and fine-tuned potential that experienced or evolving riders need. Right now, and down the trail, too. - Fluid FS Carbon - Intended Use: Trail - Frame Material: Carbon Main, 6061 Alu Stays - Frame / Wheel Size: S, M, L, XL / 29" - Suspension Travel – F: 140mm R: 130mm - Suspension Platform: Horst Link - Tire Size: 2.35" – 2.6" Additional Features - Ride-Aligned Design System - Long Travel Dropper Posts (Up To 200mm) - Low Standover - Custom Tuned Rear Shock - Integrated Accessory Mount Hero-Thread the Needle Intuitive, precision handling to pick the perfect line. - Fluid's geometry, suspension kinematics, and precision setup have achieved near-legendary status – so why mess with a success? Fluid Carbon delivers the goods on all types of trails with a little less junk in the trunk. Hero-Pushing the Envelope Design & features that'll continue to impress as skills progress. - Refining the ride and dropping 600 grams from a Trail frame benefits everyone – but only if it's up to the task. The Fluid Carbon aced every test we subjected it to in the lab, and on the trail. Hero-Custom Tuned Suspension Sophisticated suspension components for precision performance. - Precision-engineered 130mm rear suspension features custom-tuned damping co-developed with shock manufacturers to provide a fully customized suspension setup and performance. Hero-Room to Move Long-travel droppers and generous standover get you through the rough stuff. - Long-travel, size-specific 34.9mm dropper posts, and low-slung top tubes create lots of room to move, letting you roll confidently through challenging terrain. Hero-You Ask, Fluid Answers Refined design for ultimate Trail performance. - With balanced, progressive geometry, kinematics, and superior pedal efficiency, Fluid FS Carbon tackles technical terrain with confidence, and attacks high-speed pedaling sections with a big ol' grin. Hero-Ride Aligned Perfect fit, dialed handling, and personalized setup in minutes. - The Ride Aligned Design System matches each Fluid FS Carbon to the human who rides it. Rider-first geometry and suspension kinematics are precision tuned in minutes with the Ride Aligned Bike Setup Guide.

Lighten Up Everything Fluid FS, Now in Carbon Upping the ante on everybody's favourite Trail rig, the Fluid FS Carbon features a 600g lighter main triangle with all the strength and fine-tuned potential that experienced or evolving riders need. Right now, and down the trail, too. - Fluid FS Carbon - Intended Use: Trail - Frame Material: Carbon Main, 6061 Alu Stays - Frame / Wheel Size: S, M, L, XL / 29" - Suspension Travel – F: 140mm R: 130mm - Suspension Platform: Horst Link - Tire Size: 2.35" – 2.6" Additional Features - Ride Aligned Design System - Long Travel Dropper Posts (Up To 200mm) - Low Standover - Custom Tuned Rear Shock - Integrated Accessory Mount Hero-Thread the Needle Intuitive, precision handling to pick the perfect line. - Fluid's geometry, suspension kinematics and precision setup have achieved near-legendary status – so why mess with a success? Fluid Carbon delivers the goods on all types of trails with a little less junk in the trunk. Hero-Pushing the Envelope Design & features that'll continue to impress as skills progress. - Refining the ride and dropping 600 grams from a Trail frame benefits everyone – but only if it's up to the task. The Fluid Carbon aced every test we subjected it to-in the lab, and on the trail. Hero-Custom Tuned Suspension Sophisticated suspension components for precision performance. - Precision-engineered 130mm rear suspension features custom-tuned damping co-developed with shock manufacturers to provide a fully customized suspension setup and performance. Hero-Room to Move Long-travel droppers and generous standover get you through the rough stuff. - Long-travel, size-specific 34.9mm dropper posts, and low-slung top tubes create lots of room to move, letting you roll confidently through challenging terrain. Hero-You Ask, Fluid Answers Refined design for ultimate Trail performance. - With balanced, progressive geometry, kinematics and superior pedal efficiency, Fluid FS Carbon tackles technical terrain with confidence, and attacks high speed pedaling sections with a big ol' grin. Hero-Ride Aligned Perfect fit, dialed handling and personalized setup in minutes. - The Ride Aligned Design System matches each Fluid FS Carbon to the human who rides it. Rider-first geometry and suspension kinematics are precision tuned in minutes with the Ride Aligned Bike Setup Guide.

This sample bike was built and photographed for Norco.com Everything Fluid FS, Now in Carbon Upping the ante on everybody's favourite Trail rig, the Fluid FS Carbon features a 600g lighter main triangle with all the strength and fine-tuned potential that experienced or evolving riders need. Right now, and down the trail, too. - Fluid FS Carbon - Intended Use: Trail - Frame Material: Carbon Main, 6061 Alu Stays - Frame / Wheel Size: S, M, L, XL / 29" - Suspension Travel – F: 140mm R: 130mm - Suspension Platform: Horst Link - Tire Size: 2.35" – 2.6" Additional Features - Ride Aligned Design System - Long Travel Dropper Posts (Up To 200mm) - Low Standover - Custom Tuned Rear Shock - Integrated Accessory Mount Hero-Thread the Needle Intuitive, precision handling to pick the perfect line. - Fluid's geometry, suspension kinematics and precision setup have achieved near-legendary status – so why mess with a success? Fluid Carbon delivers the goods on all types of trails with a little less junk in the trunk. Hero-Pushing the Envelope Design & features that'll continue to impress as skills progress. - Refining the ride and dropping 600 grams from a Trail frame benefits everyone – but only if it's up to the task. The Fluid Carbon aced every test we subjected it to-in the lab, and on the trail. Hero-Custom Tuned Suspension Sophisticated suspension components for precision performance. - Precision-engineered 130mm rear suspension features custom-tuned damping co-developed with shock manufacturers to provide a fully customized suspension setup and performance. Hero-Room to Move Long-travel droppers and generous standover get you through the rough stuff. - Long-travel, size-specific 34.9mm dropper posts, and low-slung top tubes create lots of room to move, letting you roll confidently through challenging terrain. Hero-You Ask, Fluid Answers Refined design for ultimate Trail performance. - With balanced, progressive geometry, kinematics and superior pedal efficiency, Fluid FS Carbon tackles technical terrain with confidence, and attacks high speed pedaling sections with a big ol' grin. Hero-Ride Aligned Perfect fit, dialed handling and personalized setup in minutes. - The Ride Aligned Design System matches each Fluid FS Carbon to the human who rides it. Rider-first geometry and suspension kinematics are precision tuned in minutes with the Ride Aligned Bike Setup Guide.

This sample bike was built and photographed for Norco.com The Fluid 1 FS 20 features progressive handling, low standover, youth-tuned suspension and a dropper that is optimized for 7-10-year-old riders below 90 pounds. It is an aggressive trail bike designed to tackle demanding trails. The quality and build reflect everything we put into our full-size bikes, so you know the new Fluid FS Youth is up for every trail they are, and its quality parts will keep it out of the shop. Details: - Holistic design for real, uncompromised, performance. - Suspension components built for young riders. - Designed to fit small and perform big. - Adult quality and durability, but built to fit.

Created in the rugged British Columbia mountains that inspire every bike we make, the Fluid HT is built with nimble, confident handling that'll give you every opportunity to discover which type of trail riding you prefer, and allow you to ride your best once you get there. The progressive aluminum frame design creates a powerful pedaling position, distributes your weight ideally between both wheels, and allows the front suspension to soak up bumps and keep your tires connected to the trail. - 6061 DB alloy Fluid frame - Trail geo with 120mm suspension fork - 27.5" sizing options in XS/S/M - 29" in M/L/XL - Tire fitment up to 2.6" - Internal routing for shifter and brake cables - Shimano Deore 12spd Drivetrain w/10/51 Cassette - X-Fusion RC32 Air 120mm Fork - Maxxis Ardent 2.4" Tires RIDER BENEFITS: - PROGRESSIVE DESIGN: The Fluid HT uses Norco's holistic approach to fit and geometry to achieve its playful, capable singletrack performance. The unique combination of longer reach, slacker head tube angle and steep seat tube angle provides a more forward weight distribution within a longer wheelbase. This allows more powerful pedaling, increased climbing traction and added grip and control when descending so you can confidently navigate the trail. - LIGHTWEIGHT ALUMINUM FRAME: The premium X6 double-butted aluminum frameset features size scaled tubing to maintain the same stiffness and ride quality across all frame sizes. This allows every rider to enjoy the same responsive and playful trail riding experience. Thoughtful design details like internal cable routing and smooth welding technology allow for clean lines and a quiet, rattle-free ride. - NO-COMPROMISE COMPONENT SELECTION: Thoughtful component selection at all price points bring performance to Fluid HT riders of all levels. Featuring dropper posts, reliable 1x drivetrains, and tubeless compatible 2.6" tires for maximum traction and control, the Fluid HT is ready for the trails you know and the ones you have yet to explore. - 27.5" AND 29" WHEELS: Designed around 27.5" wheels for XS-M frame sizes and 29" wheels for M-XL, the Fluid HT gives medium-sized riders a choice of wheel size allowing them to further fine tune handling characteristics based on their size, riding style and preferences. Both are tuned to deliver almost identical ride handling and optimal performance on any trail you can find. Wheel size: - Sizes X-Small – Medium: 27.5-inch - Sizes Medium – X-Large: 29-inch

Created in the rugged British Columbia mountains that inspire every bike we make, the Fluid HT is built with nimble, confident handling that'll give you every opportunity to discover which type of trail riding you prefer, and allow you to ride your best once you get there. The progressive aluminum frame design creates a powerful pedaling position, distributes your weight ideally between both wheels, and allows the front suspension to soak up bumps and keep your tires connected to the trail. - 6061 DB alloy Fluid frame - Trail geo with 120mm suspension fork - Mixed wheel - 29" front and 27.5" rear. - Tire fitment up to 2.6" - Internal routing for shifter and brake cables RIDER BENEFITS: - PROGRESSIVE DESIGN: The Fluid HT uses Norco's holistic approach to fit and geometry to achieve its playful, capable singletrack performance. The unique combination of longer reach, slacker head tube angle and steep seat tube angle provides a more forward weight distribution within a longer wheelbase. This allows more powerful pedaling, increased climbing traction and added grip and control when descending so you can confidently navigate the trail. - LIGHTWEIGHT ALUMINUM FRAME: The premium X6 double-butted aluminum frameset features size scaled tubing to maintain the same stiffness and ride quality across all frame sizes. This allows every rider to enjoy the same responsive and playful trail riding experience. Thoughtful design details like internal cable routing and smooth welding technology allow for clean lines and a quiet, rattle-free ride. - NO-COMPROMISE COMPONENT SELECTION: Thoughtful component selection at all price points bring performance to Fluid HT riders of all levels. Featuring dropper posts, reliable 1x drivetrains, and tubeless compatible 2.6" tires for maximum traction and control, the Fluid HT is ready for the trails you know and the ones you have yet to explore. Wheel size: - Front: 29" - Rear: 27.5"

Created in the rugged British Columbia mountains that inspire every bike we make, the Fluid HT is built with nimble, confident handling that'll give you every opportunity to discover which type of trail riding you prefer, and allow you to ride your best once you get there. The progressive aluminum frame design creates a powerful pedaling position, distributes your weight ideally between both wheels, and allows the front suspension to soak up bumps and keep your tires connected to the trail. - 6061 DB alloy Fluid frame - Trail geo with 120mm suspension fork - 27.5" sizing options in XS/S/M - 29" in M/L/XL - Tire fitment up to 2.6" - Internal routing for shifter and brake cables - Shimano Deore 11spd Drivetrain w/11-46T Cassette - Maxxis Ardent 2.4" Tires - TranzX 130mm Dropper Post RIDER BENEFITS: - PROGRESSIVE DESIGN: The Fluid HT uses Norco's holistic approach to fit and geometry to achieve its playful, capable singletrack performance. The unique combination of longer reach, slacker head tube angle and steep seat tube angle provides a more forward weight distribution within a longer wheelbase. This allows more powerful pedaling, increased climbing traction and added grip and control when descending so you can confidently navigate the trail. - LIGHTWEIGHT ALUMINUM FRAME: The premium X6 double-butted aluminum frameset features size scaled tubing to maintain the same stiffness and ride quality across all frame sizes. This allows every rider to enjoy the same responsive and playful trail riding experience. Thoughtful design details like internal cable routing and smooth welding technology allow for clean lines and a quiet, rattle-free ride. - NO-COMPROMISE COMPONENT SELECTION: Thoughtful component selection at all price points bring performance to Fluid HT riders of all levels. Featuring dropper posts, reliable 1x drivetrains, and tubeless compatible 2.6" tires for maximum traction and control, the Fluid HT is ready for the trails you know and the ones you have yet to explore. - 27.5" AND 29" WHEELS: Designed around 27.5" wheels for XS-M frame sizes and 29" wheels for M-XL, the Fluid HT gives medium-sized riders a choice of wheel size allowing them to further fine tune handling characteristics based on their size, riding style and preferences. Both are tuned to deliver almost identical ride handling and optimal performance on any trail you can find. Wheel size: - Sizes X-Small – Medium: 27.5-inch - Sizes Medium – X-Large: 29-inch

This is a unique sample bike that is not in Norco's catalogue Created in the rugged British Columbia mountains that inspire every bike we make, the Fluid HT is built with nimble, confident handling that'll give you every opportunity to discover which type of trail riding you prefer, and allow you to ride your best once you get there. The progressive aluminum frame design creates a powerful pedaling position, distributes your weight ideally between both wheels, and allows the front suspension to soak up bumps and keep your tires connected to the trail. - 6061 DB alloy Fluid frame - Trail geo with 120mm suspension fork - 29" wheels - Tire fitment up to 2.6" - Internal routing for shifter and brake cables - Shimano Deore 11spd Drivetrain w/11-46T Cassette - Maxxis Ardent 2.4" Tires - TranzX 130mm Dropper Post RIDER BENEFITS: - PROGRESSIVE DESIGN: The Fluid HT uses Norco's holistic approach to fit and geometry to achieve its playful, capable singletrack performance. The unique combination of longer reach, slacker head tube angle and steep seat tube angle provides a more forward weight distribution within a longer wheelbase. This allows more powerful pedaling, increased climbing traction and added grip and control when descending so you can confidently navigate the trail. - LIGHTWEIGHT ALUMINUM FRAME: The premium X6 double-butted aluminum frameset features size scaled tubing to maintain the same stiffness and ride quality across all frame sizes. This allows every rider to enjoy the same responsive and playful trail riding experience. Thoughtful design details like internal cable routing and smooth welding technology allow for clean lines and a quiet, rattle-free ride. - NO-COMPROMISE COMPONENT SELECTION: Thoughtful component selection at all price points bring performance to Fluid HT riders of all levels. Featuring dropper posts, reliable 1x drivetrains, and tubeless compatible 2.6" tires for maximum traction and control, the Fluid HT is ready for the trails you know and the ones you have yet to explore.

Whether you're ripping fast flowy singletrack, putting the power down on punchy climbs, or tearing the tires off in the corners, the Optic continues to push the boundaries of what's possible on a short travel trail bike. The new Optic with 140mm/125mm of travel condenses years of technology from our long travel bikes into a lightweight package that's as ready to tear up climbs as it is tackling challenging descents. The VPSHP suspension layout provides increased rearward axle path and an idler to manage pedal feedback, keeping Optic's playful roots, while punching above its weight when the trails get rough. Available with a 27.5" rear wheel (MX), as well as 29" in some markets. Swapping the linkarm and lower shock mount with the "Missing Link Kit" converts between 27.5" and 29" to let you pick the wheelsize that suits you best, while maintaining geometry and kinematics to ensure consistent fit and bike setup. - Aluminum hydroformed frame with Enduro bearings, 125mm travel. - Ride Aligned with Norco design kinematic, High pivot Horst Link and non-concentric idler. - 29" (with the option to change to 29'/27.5') with no compromise geometry and kinematics. - TranzX long-travel dropper with size spedific, adjustable drop. - SRAM GX Eagle AXS T-Type Transmission - Weight (S3): 16.1 kg / 35.6 lbs - Ride AlignedTM – Perfect fit, dialed handling and personalized setup in minutes. - No Other Way Limited Lifetime Warranty Optic’s durable frame design, hardware and component decisions have been made specifically to keep the Optic on the trail for longer. Accidents can happen, and when they do, Norco’s No Other Way Limited Lifetime Guarantee is our promise to get you back on the trail as soon as possible. Check out our new warranty on Norco.com

Whether you're ripping fast flowy singletrack, putting the power down on punchy climbs, or tearing the tires off in the corners, the Optic continues to push the boundaries of what's possible on a short travel trail bike. The new Optic with 140mm/125mm of travel condenses years of technology from our long travel bikes into a lightweight package that's as ready to tear up climbs as it is tackling challenging descents. The VPSHP suspension layout provides increased rearward axle path and an idler to manage pedal feedback, keeping Optic's playful roots, while punching above its weight when the trails get rough. Available with a 27.5" rear wheel (MX), as well as 29" in some markets. Swapping the linkarm and lower shock mount with the "Missing Link Kit" converts between 27.5" and 29" to let you pick the wheelsize that suits you best, while maintaining geometry and kinematics to ensure consistent fit and bike setup. - Aluminum hydroformed frame with Enduro bearings, 125mm travel. - Ride Aligned with Norco design kinematic, High pivot Horst Link and non-concentric idler. - 29" (with the option to change to 29'/27.5') with no compromise geometry and kinematics. - TranzX long-travel dropper with size spedific, adjustable drop. - SRAM GX Eagle drivetain & Race Face hubs. - Weight (S3): 17.2 kg / 37.9 lbs - Ride AlignedTM – Perfect fit, dialed handling and personalized setup in minutes. - No Other Way Limited Lifetime Warranty Optic’s durable frame design, hardware and component decisions have been made specifically to keep the Optic on the trail for longer. Accidents can happen, and when they do, Norco’s No Other Way Limited Lifetime Guarantee is our promise to get you back on the trail as soon as possible. Check out our new warranty on Norco.com

This sample bike was built and photographed for Norco.com Whether you're ripping fast flowy singletrack, putting the power down on punchy climbs, or tearing the tires off in the corners, the Optic continues to push the boundaries of what's possible on a short travel trail bike. The new Optic with 140mm/125mm of travel condenses years of technology from our long travel bikes into a lightweight package that's as ready to tear up climbs as it is tackling challenging descents. The VPSHP suspension layout provides increased rearward axle path and an idler to manage pedal feedback, keeping Optic's playful roots, while punching above its weight when the trails get rough. Available with a 27.5" rear wheel (MX), as well as 29" in some markets. Swapping the linkarm and lower shock mount with the "Missing Link Kit" converts between 27.5" and 29" to let you pick the wheelsize that suits you best, while maintaining geometry and kinematics to ensure consistent fit and bike setup. - Aluminum hydroformed frame with Enduro bearings, 125mm travel. - Ride Aligned with Norco design kinematic, High pivot Horst Link and non-concentric idler. - 29" (with the option to change to 29'/27.5') with no compromise geometry and kinematics. - TranzX long-travel dropper with size spedific, adjustable drop. - SRAM GX Eagle drivetain & Race Face hubs. - Weight (S3): 17.2 kg / 37.9 lbs - Ride AlignedTM – Perfect fit, dialed handling and personalized setup in minutes. - No Other Way Limited Lifetime Warranty Optic’s durable frame design, hardware and component decisions have been made specifically to keep the Optic on the trail for longer. Accidents can happen, and when they do, Norco’s No Other Way Limited Lifetime Guarantee is our promise to get you back on the trail as soon as possible. Check out our new warranty on Norco.com

The Optic Frame Kit is the basis for an aggressive short-travel sled that rips on descents and can get back to the top without a gondola. The Optic sharpens your view on high speed trails. The precision suspension kinematics and custom DH spec shock creates 125mm of rear travel, matched with the 140mm fork of your choice for the control you need to keep your mind on the trail ahead. Reasons It's Rad - Fast never felt this fun. - Designed to work so you can play. - Components selected with speed on the brain. - Matching each Optic to the human who rides it.

Whether you're ripping fast flowy singletrack, putting the power down on punchy climbs, or tearing the tires off in the corners, the Optic continues to push the boundaries of what's possible on a short travel trail bike. The new Optic with 140mm/125mm of travel condenses years of technology from our long travel bikes into a lightweight package that's as ready to tear up climbs as it is tackling challenging descents. The VPSHP suspension layout provides increased rearward axle path and an idler to manage pedal feedback, keeping Optic's playful roots, while punching above its weight when the trails get rough. Available with a 27.5" rear wheel (MX), as well as 29" in some markets. Swapping the linkarm and lower shock mount with the "Missing Link Kit" converts between 27.5" and 29" to let you pick the wheelsize that suits you best, while maintaining geometry and kinematics to ensure consistent fit and bike setup.

This sample bike was built and photographed for Norco.com Whether you're ripping fast flowy singletrack, putting the power down on punchy climbs, or tearing the tires off in the corners, the Optic continues to push the boundaries of what's possible on a short travel trail bike. The new Optic with 140mm/125mm of travel condenses years of technology from our long travel bikes into a lightweight package that's as ready to tear up climbs as it is tackling challenging descents. The VPSHP suspension layout provides increased rearward axle path and an idler to manage pedal feedback, keeping Optic's playful roots, while punching above its weight when the trails get rough. Available with a 27.5" rear wheel (MX), as well as 29" in some markets. Swapping the linkarm and lower shock mount with the "Missing Link Kit" converts between 27.5" and 29" to let you pick the wheelsize that suits you best, while maintaining geometry and kinematics to ensure consistent fit and bike setup.

Whether you're ripping fast flowy singletrack, putting the power down on punchy climbs, or tearing the tires off in the corners, the Optic continues to push the boundaries of what's possible on a short travel trail bike. The new Optic with 140mm/125mm of travel condenses years of technology from our long travel bikes into a lightweight package that's as ready to tear up climbs as it is tackling challenging descents. The VPSHP suspension layout provides increased rearward axle path and an idler to manage pedal feedback, keeping Optic's playful roots, while punching above its weight when the trails get rough. Available with a 27.5" rear wheel (MX), as well as 29" in some markets. Swapping the linkarm and lower shock mount with the "Missing Link Kit" converts between 27.5" and 29" to let you pick the wheelsize that suits you best, while maintaining geometry and kinematics to ensure consistent fit and bike setup. - Carbon front triangle, seatstay and chainstay, 125mm of travel, threaded BB. - Ride Aligned with Norco design kinematic, High pivot Horst Link and non-concentric idler. - 29" (with the option to change to 29"/27.5") with no compromise geometry and kinematics. - SRAM GX Eagle AXS T-Type Transmission. - Weight (S3): 15 kg / 33.1 lbs - Fox Performance Elite Float X custom tune rear shock. - Ride AlignedTM – Perfect fit, dialed handling and personalized setup in minutes. - No Other Way Limited Lifetime Warranty Optic’s durable frame design, hardware and component decisions have been made specifically to keep the Optic on the trail for longer. Accidents can happen, and when they do, Norco’s No Other Way Limited Lifetime Guarantee is our promise to get you back on the trail as soon as possible. Check out our new warranty on Norco.com

This is a lightly used bicycle from Norco's 2024 demo fleet. Whether you're ripping fast flowy singletrack, putting the power down on punchy climbs, or tearing the tires off in the corners, the Optic continues to push the boundaries of what's possible on a short travel trail bike. The new Optic with 140mm/125mm of travel condenses years of technology from our long travel bikes into a lightweight package that's as ready to tear up climbs as it is tackling challenging descents. The VPSHP suspension layout provides increased rearward axle path and an idler to manage pedal feedback, keeping Optic's playful roots, while punching above its weight when the trails get rough. Available with a 27.5" rear wheel (MX), as well as 29" in some markets. Swapping the linkarm and lower shock mount with the "Missing Link Kit" converts between 27.5" and 29" to let you pick the wheelsize that suits you best, while maintaining geometry and kinematics to ensure consistent fit and bike setup. - Carbon front triangle, seatstay and chainstay, 125mm of travel, threaded BB. - Ride Aligned with Norco design kinematic, High pivot Horst Link and non-concentric idler. - 29" (with the option to change to 29"/27.5") with no compromise geometry and kinematics. - SRAM GX Eagle AXS T-Type Transmission. - Weight (S3): 15 kg / 33.1 lbs - Fox Performance Elite Float X custom tune rear shock. - Ride AlignedTM – Perfect fit, dialed handling and personalized setup in minutes. - No Other Way Limited Lifetime Warranty Optic’s durable frame design, hardware and component decisions have been made specifically to keep the Optic on the trail for longer. Accidents can happen, and when they do, Norco’s No Other Way Limited Lifetime Guarantee is our promise to get you back on the trail as soon as possible. Check out our new warranty on Norco.com

Whether you're ripping fast flowy singletrack, putting the power down on punchy climbs, or tearing the tires off in the corners, the Optic continues to push the boundaries of what's possible on a short travel trail bike. The new Optic with 140mm/125mm of travel condenses years of technology from our long travel bikes into a lightweight package that's as ready to tear up climbs as it is tackling challenging descents. The VPSHP suspension layout provides increased rearward axle path and an idler to manage pedal feedback, keeping Optic's playful roots, while punching above its weight when the trails get rough. Available with a 27.5" rear wheel (MX), as well as 29" in some markets. Swapping the linkarm and lower shock mount with the "Missing Link Kit" converts between 27.5" and 29" to let you pick the wheelsize that suits you best, while maintaining geometry and kinematics to ensure consistent fit and bike setup. - Carbon front triangle, seatstay and chainstay, 125mm of travel, threaded BB. - Ride Aligned with Norco design kinematic, High pivot Horst Link and non-concentric idler. - 29"/27.5" (with the option to change to 29") with no compromise geometry and kinematics. - RockShox Pike Select+ Charger RC, DebonAir - Weight (S3): 15 kg / 34.1 lbs - Ride AlignedTM – Perfect fit, dialed handling and personalized setup in minutes. - No Other Way Limited Lifetime Warranty

The Optic C3 is an aggressive short-travel sled that rips on descents and can get back to the top without a gondola. The Optic C3 sharpens your view on high speed trails. The precision suspension kinematics and custom DH spec shock creates 125mm of rear travel, matched with a gravity-eating 140mm fork for the control you need to keep your mind on the trail ahead. Reasons It's Rad: - Fast never felt this fun. - Designed to work so you can play. - Components selected with speed on the brain. - Matching each Optic to the human who rides it.